Etsy Affiliate Program

Etsy's program that pays commission on purchases of handmade, vintage and craft items.

Go to programChecked on 10/14/2026
  • Commission10
  • Cookie window75
  • Traffic freedom50
  • Getting started50

A value from 0 to 100 from published facts. It does not rate the quality of the program or its products, it only measures how attractive the terms are for affiliates. How the gauge is calculated

Facts

Commission4 % per sale
DetailsStandard publisher rate of 4% in the US listing.
ModelRevenue share
Cookie30 days
NetworkAwin
Minimum payoutunknown
Instant approvalunknown
Who can joinNo official information
Pays inUSA
Company based inUSA
Sourcehelp.etsy.com/hc/en-us/articles/360000335987
NicheHome, Fashion

Allowed traffic sources

  • SEO and blogsunknown
  • Social mediaunknown
  • Paid searchunknown
  • Brand biddingunknown
  • Emailunknown
  • Coupon sitesunknown

How to join

  1. Open the Etsy affiliate program help page and follow the link for your country.
  2. Apply to the program for your country.
  3. Wait for approval, then get your tracking links.
  4. Share links to Etsy listings and shops.

Go to sign-up

Commission in detail

CategoryRate
US standard publisher rate (Awin listing, may be outdated)4%

Etsy's help page says it is moving the affiliate program and Creator Collective from Awin to Rakuten. Check current terms with Etsy before you apply.

Payout

Not confirmed on the pages reviewed.

Rules you should know

  • Sales to your own shop are not commissionable.
  • The cookie period is 30 days.
  • Commissions are not paid on gift card purchases or when money order, check or other payment methods are used (Awin listing, Australia).
  • Terms may change during the move from Awin to Rakuten.

Our assessment

Good for

Publishers with gift, home or craft content.

Not for

Those who need a stable network, since a move away from Awin is under way.

Strengths
  • 30-day cookie
  • Sellers can join, own shop sales excluded
Catches
  • Migration from Awin to Rakuten announced
  • Low base rate

Similar programs

ProgramsCommissionCookieNetwork
Amazon Associatesup to 10 % per sale1 dayDirect
Best Buy Affiliate Programunknown7 daysImpact
eBay Partner Networkup to 6 % per sale1 dayDirect
Target Partnersunknown7 daysImpact

Frequently asked questions

Which network does the Etsy affiliate program use?

Etsy says it is moving the program from Awin to Rakuten. Check the help page for the current status.

How long is the Etsy affiliate cookie?

30 days, according to Etsy's help page.

Can I earn commission on my own Etsy shop sales?

No. Sales to your own shop are not commissionable.

What commission does Etsy pay in the US?

The Awin listing shows a standard 4% rate. It may be outdated because of the network change.

Change log

10/14/2026: first check of all values against the official source.

No official information found for: minimum payout, approval, traffic rules. These values show as unknown and count as neutral in the gauge.

Sources

New to affiliate marketing?

Start with programs that approve you instantly and allow social traffic. Our methodology page shows the five facts to check before you share your first link.

See the five facts